Results

The hours left the Sunday MIS.

Metrics first. Quotes second. Hours pulled out of Sunday MIS, SKU books, and city P&Ls across q-commerce, marketplaces, MT and GT.

38 hrs

saved per week, median brand

12,400

SKUs under management

₹186 Cr

GMV managed on the pipe
Channel
Category

PEPPERLEAF

F&BQ-commerce

Before

14.0 hrs

weekly q-com MIS

After

11 min

daily city close

We were reconciling Blinkit Bengaluru against Zepto Pune by hand. The pipe puts SKU × city GMV and OOS on one board before the first dark-store cut-off.

Meera IyerHead of Q-commerce

KAVERI MILLS

F&BGTMT

Before

₹0

claims recovered / qtr

After

₹4.2 Cr

tied to invoice

Thirty-eight Karnataka distributors, thirty-eight Excel layouts. Secondary now lands on the same SKU key as primary. Claims we used to write off hit the ledger in the week they drop.

Arjun DeshpandeNational Sales

NIRA SKIN

BeautyMarketplaceQ-commerce

Before

2.1×

blended ROAS, no stock gate

After

4.4×

ROAS on in-stock SKUs

AMS kept spending on a serum that was OOS in three Amazon FCs and two Blinkit cities. The pause rule took that family off the buy the same afternoon.

Sana QureshiGrowth Lead

GHARCRAFT

HomeMTMarketplace

Before

18 d

sell-out lag vs billing

After

T+1

chain sell-out on desk

DMart and Reliance sell-out used to arrive as a chain mail after the scheme window closed. We now walk into the KAM review with fill-rate and leakage already flagged.

Rohit MenonMT Controller

LOTUS PETAL

BeautyQ-commerceGT

Before

41%

Instamart availability

After

93%

availability, top 12 cities

A face mist would show live on Instamart and be empty in the dark store. PO ageing and DOH now sit on the same row. Availability is an ops number, not a hope.

Divya NairSupply Lead, South

VELLUM HOME

HomeMarketplaceGT

Before

6 tabs

Flipkart + JioMart + GT

After

1 grain

SKU × city × day

Returns, PLA spend and distributor secondary were three different truths. Finance stopped asking which file was right. There is one row.

Karthik RaoSales Finance

Put your book on the same grain.

Book a demo